Credible people. Credible samples.
PolisMetric publishes the standards needed to evaluate a poll. Production construction remains proprietary.
1. Eligibility
Every release defines who is eligible to participate and what population the findings are intended to describe.
2. Respondent integrity
Integrity controls are applied to every release. Their operational design remains private.
3. Sampling
Sample source and recruitment method are disclosed at a level that lets readers judge representativeness. Convenience samples are not presented as representative population estimates without an appropriate design.
4. Statistical adjustment
Releases state whether statistical adjustment was used and disclose the public information needed to interpret the result. Production construction remains proprietary.
5. Release package
Published polls include question wording, field dates, sample size, target population, uncertainty, relevant subgroup bases and material limitations.